{"product_id":"field-noted-memo-books-the-chicago-look","title":"Field Noted Memo Books - The Chicago Look","description":"\u003cp\u003e\u003cspan style=\"color: rgb(0, 0, 0);\"\u003eField Notes 66th Quarterly Limited Edition for the Spring of 2025 is “The Chicago Look,” Edition which explores a chapter of American design and typographic history through the lens of a single, highly influential — and sadly now-defunct — enterprise.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: rgb(0, 0, 0);\"\u003eThe Beverly Sign Co. put Chicago at the center of the mid-century sign-painting map with its “panelized” compositions, novel typographic treatments, and bold colors. This style came to be known as “The Chicago Look.” Watch the film below for lots more about the history and techniques behind the look. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: rgb(0, 0, 0);\"\u003eChicago’s own Heart \u0026amp; Bone Signs, with collaborator Bob Behounek, have created two covers in the style of Beverly’s pencil sketches, featuring the original mock-ups’ distinctive diagonal “strike-thru” indicating the colors of the signs to the clients and the sign-painters (known as “Wall Dogs”).\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: rgb(0, 0, 0);\"\u003eThese note books are a new size; a handy 6\" × 8.\" The 64 pages are \u003ca href=\"https:\/\/s3.us-east-1.amazonaws.com\/field-notes-prod\/images\/repro_blue.jpg\" class=\"js-image-popup\" style=\"color: rgb(0, 0, 0);\"\u003egraph-ruled in “Non-Repro Blue,”\u003c\/a\u003e a particular shade that is still used in the graphic arts industry to be easily removed from photostats or scans of black-and-white artwork.\u003c\/span\u003e\u003c\/p\u003e","brand":"Field Notes","offers":[{"title":"Default Title","offer_id":46780810166517,"sku":"FNC-66","price":14.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0620\/7360\/2293\/files\/FNC-66-The-Chicago-Look-A.jpg?v=1751313572","url":"https:\/\/www.flaxpentopaper.live\/products\/field-noted-memo-books-the-chicago-look","provider":"Flax Pen to Paper","version":"1.0","type":"link"}